Since about 2004 Cadillac has redesigned its self to compete with the European luxury brands. However, now a days it isn’t enough to just be a lofty road yacht. To compete you also have to have power, performance and sleek modern styling along with the first class comforts. Below I posted 2 Commercials that aired in the U.S that show Cadillac’s new intentions. Both videos make claims to a heritage once forgotten. I believe that Cadillac are on the right track to prove to a new generation that they once were the standard of the world and are gunning to retake that crown.